DISQUS

DISQUS Hello! SIMS Agency is using DISQUS, a powerful comment system, to manage its comments. Learn more.

Community Page

SIMS Agency

Internet Marketing: PPC, SEO, Advertising and more
Jump to original thread »
Author

How to Blow $100,000 on Word of Mouth Advertising

Started by Simon Ashton · 10 months ago

Do you remember your last vacation?
Whether it was Disney World, Aspen, Paris, New York or wherever, chances are you probably heard a recommendation before you went. That recommendation more than likely came from friends, family or co-workers.  Someone whose opinions you trust. %0 ... Continue reading »

5 comments

  • davidsim

    10 months ago

    Thanks for using the VisitAviemore.com example, which we at 4tm-services.com helped to create. Your New Zealand example is spot on too and was a source of inspiration to us.

    I promise VisitAviemore didn't cost anything like $100,000, but the feedback has been excellent. Visitors don't want to read marketing hype, they just want to get information fast. So we provide the core information on facilities, accommodation and things to do; visitors - through their blogs, YouTube videos and TripAdvisor provide their own ideas and take on what's great (and what's not) in the area.

    It's been a fun project!
    reply
  • Lyn Mettler

    10 months ago

    Great post Simon! If only we could convince the world to listen, we'd save them a lot of cash and get them much better results.
    reply
  • Simon Ashton

    10 months ago

    Thanks Lyn. It really is frustrating, isn't it?

    We should get them to give *us* a grant - I'd bet we could get 10x more visitors to come for $25k than this will bring!
    reply
  • jan

    10 months ago

    just a short update that germans use the euro since a couple of years now.
    reply
  • Simon Ashton

    10 months ago

    You're right, Jan. My apologies. I'm British, and as we keep rejecting the Euro, I forget!

    That should read, "their hard-earned Euros..." - thanks!
    reply

Add New Comment

Returning? Login